PRecious Communications was shortlisted in seven categories for the 2020 PRCA Awards including Medium Consultancy of the Year and several client campaigns across consumer, enterprise, and startups.
We are thrilled to announce that PRecious Communications was shortlisted in seven categories for the 2020 PRCA Awards. The final results will be announced at a gala ceremony in May 2020.
The awards span across clients, people and consultancy categories and are an indication of the team’s hard work, the pursuit of quality and a total commitment to excellence. In 2019, PRecious Communications was recognised as the “Medium Consultancy of the Year” at the PRCA SEA 2019 awards, and we hope to win it this time as well, along with the other categories. Wish us luck!
PRecious Communications was shortlisted in seven categories for the 2020 PRCA Awards including Medium Consultancy of the Year and several client campaigns across consumer, enterprise, and startups.
The PRCA SEA Awards celebrate the best of the best PR and communications campaigns, teams and individuals across Southeast Asia. These awards are open to all parties involved in the use of PR and communications; PR consultancies, freelancers, in-house communications departments, digital agencies and media owners.
The PRCA SEA Awards 2020 will be judged by some of the biggest names from the worlds of PR, communications and journalism, meaning that winning one of these awards truly recognise leading-edge PR and communications work.
About PRecious Communications
PRecious Communications is an integrated communications agency combining traditional and digital capabilities to provide holistic communications consultancy to our clients across different industries. Founded in 2012, PRecious is considered as one of the top Tech PR agencies in the APAC region. The agency combines in-depth industry knowledge, innovative mindset, and passion for collaboration to help companies achieve their business goals.
PRecious has won awards and received numerous nominations and honourable mentions for some of its most impactful campaigns. In 2019, among a total of 25 accolades, PRecious won the Best PR Agency in Asia and ANZ at the International Business Awards, and Best Medium Consultancy by PRCA Southeast Asia. The agency was also recognised as the Top Five PR Consultancies in Southeast Asia by the Holmes Report (now Provoke Media) and among the Top three ASIA PR Agency of the Year by Mumbrella Awards Asia.
PRecious bekerja dengan ONE Championship, organisasi seni bela diri terbesar di dunia, untuk menghadirkan publisitas dan ketertarikan terhadap acara yang diselenggarakan di Indonesia. Untuk mencapai tujuan ini, PRecious berhasil menciptakan kehebohan di kawasan dengan menghadirkan sebuah “buzz video”, yang menampilkan para influencer Indonesia seperti Stefer Rahardian, Ramdani Lestaluhu dan Hesti Purwadinata. Video tersebut akan ditayangkan di akun Facebook dan Instagram para influencer tersebut.
PRecious membantu PT Campina Ice Cream Industry meluncurkan LuVe, es krim vegan rendah kalori dibuat dari susu kedelai, di Yogyakarta. PRecious menggunakan gabungan PR tradisional dan pelibatan influencer untuk memperkenalkan penawaran terbaru dari Campina. Kampanye ini mendapatkan perhatian dari media lokal, nasional dan media sosial Instagram.
BASF Indonesia, produsen produk kimia terbesar di dunia, menunjuk PRecious untuk mengatur strategi komunikasi di acara “We Create Chemistry” dalam rangka merayakan ulang tahun ke-40 perusahaan mereka di Negara ini. Pada acara ini, BSAF bermaksud mengumumkan inovasi-inovasi baru di bidang produksi kimia. Dengan menyelenggarakan dan melaksanakan diskusi media roundtables dengan Presiden Direktur BASF, PRecious membantu menempatkan BASF di media utama Indonesia, termasuk CNN Indonesia. Langkah ini secara efektif memposisikan mereka sebagai pakar utama di industri mereka.
Mimpi adalah perusahaan yang menawarkan matras tidur mewah dengan harga terjangkau bagi masyarakat Indonesia. PRecious membantu Mimpi menciptakan kesadaran terhadap merek dan teknologi yang mereka gunakan dengan merangkul influencer lokal sehingga dapat menjangkau beragam saluran media. Selain merangkul para influencer lokal, peluncuran pers juga diatur untuk mendukung tujuan Mimpi di Indonesia. Hasilnya, merek ini semakin dikenal, teknologi matras tidurnya semakin dipahami dan menerima banyak perhatian jika dilihat dari jumlah like dan follower di media sosial.
PRecious worked with ONE Championship, the world’s largest martial arts organisation, to generate hype and interest around an event that took place in Indonesia. To achieve this, PRecious successfully created excitement in the region through the creation of a “buzz video”, featuring Indonesian influencers such as Stefer Rahardian, Ramdani Lestaluhu and Hesti Purwadinata. The video was circulated on the influencers’ Facebook and Instagram.
PRecious helped PT Campina Ice Cream Industry launch LuVe, a low calorie, vegan ice cream made using soy milk, in Yogyakarta. PRecious employed a combination of traditional public relations and influencer engagement to spread awareness of the new offering from Campina. The campaign received attention in local media, national media and on Instagram.
BASF Indonesia, the largest chemical producer in the world, appointed PRecious to drive communications around the “We Create Chemistry” event to celebrate their 40th anniversary in the country. At the event, BSAF intended to announce new innovations in chemical production. By organising and executing media roundtables with BASF’s President Director, PRecious helped place BASF in key Indonesian media, including CNN Indonesia. This effectively positioned them as thought leaders in their industry.
Mimpi is a company that aims to offer luxurious and affordable mattresses to everyone in Indonesia. PRecious helped Mimpi to create awareness for the brand and the technology that they use through localised influencer engagements, resulting coverage in various media outlets. In addition to these engagements, a press launch was also organised to support Mimpi’s goal in Indonesia. As a result, the brand received increased awareness, a better understanding of the technology behind the mattresses and higher engagement, in terms of likes and followers, on social media.