Resist the pandemic’s “Métro, Boulot, Dodo”
Staying productive while working from home may seem easy. However, staying within your “home office” might become mentally challenging and strongly demotivating after some time. Daily routines become extremely monotonous consisting of “wake up – shower – work – lunch – work – sign off”.
Reduced levels of social interaction and other disturbing factors can have a deceptive imprint on productivity and mental health. Here are some of my daily tips on “how to stay sane & deliver”:
Anastasiia Tsilyk – Junior Client Executive
Fight off the grey fog of the mundane
Working from home has increased my flexibility as to how I manage my time. But, this has also led to what feels like a constant need to be logged on round the clock. Time just passes in a blur while you’re rooted in front of your screen. This can be mind-numbingly draining, especially restricted to the monotony of working by yourself in the same spot day in and day out.
While it may sound counterintuitive, I like to balance out my day with non-work-related activities that help me fight off the grey fog of the mundane – to keep me productive. Small breaks doing things I like, such as listening to music or scrolling through social media really help keep me sane. Being organised and clearly outlining what needs to be done in the day also keeps me on track, saving me time and energy from frazzled on-the-fly hustling.
Tisha Martinez – Junior Client Executive
Instant coffee is a must-have
Working from home has worked well for me. I have been able to enjoy the merits of planning my schedule, taking breaks when I need them, and having my personal space. Understandably, some may worry about staying productive while working from home. Here are two tips that have helped me stay productive:
Grace Chan – Junior Client Executive
Setting goals within your working hours
Working from home is no longer the new normal. As the lines between work and home blur, it’s easy to get carried away working for hours with no end in sight. Remaining productive while not allowing work to take over my personal life is key, as work from home becomes the default work arrangement.
To ensure I don’t overwork myself, I set a time every day to remind myself to log off by 6.30 pm at the latest. By giving myself a pre-determined time to cap off, I force myself to finish tasks within office hours. To help myself finish these tasks on time, I also create daily and weekly goals to ensure that work is done efficiently ahead of time. Goal setting has proven to be successful for me, especially when I’m facing a heavy workload.
Thiviya Sri Suria – Junior Client Executive
Freestyle
Maintaining constant focus and productivity has always been a challenge for me – even before the pandemic. I’ve always had the idea that a professional should be able to follow a strict daily routine to stay productive. I used to make plans or routines to keep myself productive, only to feel dejected or demotivated whenever I find myself struggling to keep up a week later and having to change plans.
In the end, I just stopped worrying. Thinking back, I spent too much time planning and too little time doing things. It’s alright not to be able to stick to a plan for a long time and to change up your routines now and then. The key point is to keep going, even if you have to freestyle.
Wilson Dewantara Wijaya – Junior Client Executive
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PRecious bekerja dengan ONE Championship, organisasi seni bela diri terbesar di dunia, untuk menghadirkan publisitas dan ketertarikan terhadap acara yang diselenggarakan di Indonesia. Untuk mencapai tujuan ini, PRecious berhasil menciptakan kehebohan di kawasan dengan menghadirkan sebuah “buzz video”, yang menampilkan para influencer Indonesia seperti Stefer Rahardian, Ramdani Lestaluhu dan Hesti Purwadinata. Video tersebut akan ditayangkan di akun Facebook dan Instagram para influencer tersebut.
PRecious membantu PT Campina Ice Cream Industry meluncurkan LuVe, es krim vegan rendah kalori dibuat dari susu kedelai, di Yogyakarta. PRecious menggunakan gabungan PR tradisional dan pelibatan influencer untuk memperkenalkan penawaran terbaru dari Campina. Kampanye ini mendapatkan perhatian dari media lokal, nasional dan media sosial Instagram.
BASF Indonesia, produsen produk kimia terbesar di dunia, menunjuk PRecious untuk mengatur strategi komunikasi di acara “We Create Chemistry” dalam rangka merayakan ulang tahun ke-40 perusahaan mereka di Negara ini. Pada acara ini, BSAF bermaksud mengumumkan inovasi-inovasi baru di bidang produksi kimia. Dengan menyelenggarakan dan melaksanakan diskusi media roundtables dengan Presiden Direktur BASF, PRecious membantu menempatkan BASF di media utama Indonesia, termasuk CNN Indonesia. Langkah ini secara efektif memposisikan mereka sebagai pakar utama di industri mereka.
Mimpi adalah perusahaan yang menawarkan matras tidur mewah dengan harga terjangkau bagi masyarakat Indonesia. PRecious membantu Mimpi menciptakan kesadaran terhadap merek dan teknologi yang mereka gunakan dengan merangkul influencer lokal sehingga dapat menjangkau beragam saluran media. Selain merangkul para influencer lokal, peluncuran pers juga diatur untuk mendukung tujuan Mimpi di Indonesia. Hasilnya, merek ini semakin dikenal, teknologi matras tidurnya semakin dipahami dan menerima banyak perhatian jika dilihat dari jumlah like dan follower di media sosial.
PRecious worked with ONE Championship, the world’s largest martial arts organisation, to generate hype and interest around an event that took place in Indonesia. To achieve this, PRecious successfully created excitement in the region through the creation of a “buzz video”, featuring Indonesian influencers such as Stefer Rahardian, Ramdani Lestaluhu and Hesti Purwadinata. The video was circulated on the influencers’ Facebook and Instagram.
PRecious helped PT Campina Ice Cream Industry launch LuVe, a low calorie, vegan ice cream made using soy milk, in Yogyakarta. PRecious employed a combination of traditional public relations and influencer engagement to spread awareness of the new offering from Campina. The campaign received attention in local media, national media and on Instagram.
BASF Indonesia, the largest chemical producer in the world, appointed PRecious to drive communications around the “We Create Chemistry” event to celebrate their 40th anniversary in the country. At the event, BSAF intended to announce new innovations in chemical production. By organising and executing media roundtables with BASF’s President Director, PRecious helped place BASF in key Indonesian media, including CNN Indonesia. This effectively positioned them as thought leaders in their industry.
Mimpi is a company that aims to offer luxurious and affordable mattresses to everyone in Indonesia. PRecious helped Mimpi to create awareness for the brand and the technology that they use through localised influencer engagements, resulting coverage in various media outlets. In addition to these engagements, a press launch was also organised to support Mimpi’s goal in Indonesia. As a result, the brand received increased awareness, a better understanding of the technology behind the mattresses and higher engagement, in terms of likes and followers, on social media.